What are the two most popular review sites?

What are the two most popular review sites? Select all that apply. By showing snippets of reviews and star ratings in organic search results without sending users to a third-party website, Google has far outperformed other business review sites. This means that consumers discover companies on Google more than on any other search engine or review website. Yelp is in second place with 45.18%, followed by Tripadvisor and Facebook.

Using natural language processing technology, ReviewTrackers also analyzed more than 200,000 review responses in its database to identify what is most often said in responses to reviews. Compared to the average consumer, review-seekers (those who visit user review sites, independent review sites, or social networks to search for a product before buying it) are more likely to agree that they will spend more this year than in previous years, across all categories. Trustpilot is a popular third-party review site that allows customers to review the companies they purchased from. Online user review sites are the most popular resource for opinion seekers in this age range, while users over 35 are more likely to trust independent review sites.

User review sites are perceived to be almost as useful as independent review sites (33 percent), but not as trustworthy (24 percent). Of those seeking advice, buyers are just as likely to visit user review sites or independent review sites before making a purchase (70 percent), while 57 percent use social media for recommendations.

Cassie Doughton
Cassie Doughton

Amateur zombie advocate. Subtly charming twitter practitioner. Total music nerd. Twitter evangelist. Friendly reader. Subtly charming twitter aficionado.

Leave a Comment

Your email address will not be published. Required fields are marked *